3 Steps: How to Throw the Ultimate Tailgate

This is a guest post by Bridget Doherty, a good friend of WePay and the founder of Salted Caramel, a Sweet & Savory Confections company.  Having launched Salted Caramel in November 2009, Bridget and her co-founder Ginna Haravon are excited about their first official football season in business.

In honor of the launch of a new Tailgate package at Salted Caramel, a sweet & savory confections business I co-own with a friend of mine, I am here to get your tailgate season checklist in order.  At the top of the list, I urge you to include our delicious and unique Bacon Bourbon Caramel Corn and Smoked Pecan Bourbon Caramel Corn.

As a student at Boston College during some very exciting football years, I would say I am a tailgate pro.  In those days, my fellow Eagle friends would stock up on blocks of cream cheese for dips galore, purchase a enough Busch Light to make a grand pyramid of cheap beer and grill up whatever Costco had on sale.  We added music and antics, and most of us made it to Shea Field, where our friends’ parents tailgated.

Shea Field was a somewhat different flavor of tailgate heaven.  When the moms attended, there were tablecloths, centerpieces, and maroon and gold flowers.  They were sure to serve a variety of salads, a slew of homemade baked goods, and the tastiest food you ate all week.  When the dads were in charge, there was great beer, great meat, and maybe a box of cookies from the grocery store.

All three equally delicious and acceptable, here is what you need to know about planning the Ultimate Tailgate.

The Basics

Food you and your guests enjoy, that is to say, something you don’t pass up in your pantry Monday through Friday.

You are outside, celebrating the upcoming next win (or forgetting the most recent loss) of your favorite team which proudly plays the best sport on the planet.  If that mean dips galore, a variety of salads, or great meat – then do it!

Now, every tailgate I’ve attended includes libations so I would tend to classify this in the “Basics” category.  Again, this can vary from your favorite 30 rack to a fancy gameday cocktail, but bring it cold, with more ice than you think you’ll need and bring it in bulk.  Since tailgate season starts hot and ends freezing in most parts of the country, consider the drinks as refreshment turned internal warming device.

The Extras

Go ahead and spruce it up!  Team color napkins might just make that family tailgate recipe taste better.  Flowers are nice for any occassion, and who doesn’t love a platter designed after your stadium?

You will want to seriously consider an obnoxious balloon (on a very long string) to mark your spot so your guests can easily find your par-tay.

Consider investments such as a rolling cooler portable grill combination, pop-up tent, (“water” proof) beer game tables, and a wireless iPod stereo (with fight song on repeat, of course).  Add-on’s such as playing cards, costume encouragement, “Bags” and solo cups also guarantee a good time.

Novelty and surprise can’t be beat (until next week).  Last year, we included BC pop-tarts in our menu (yes, these featured the team’s logo in the “frosting”.)  Our local BC bar ingeniously stocked maroon and gold Bud Lights for the bus ride roadtrip to rival country South Bend, Indiana.  Challenge yourself to see what shock and awe you can introduce to your guests.  Perhaps our Bacon Bourbon Caramel Corn would be just the thing!

The Realities

You have to secure a parking spot, have a DD(s) – designated driver (saint), and transport your party essentials.  Often having one coordinator who plans, sources and delivers the goods will eliminate the otherwise countless emails which will fly for weeks ahead of time.  “What are you bringing? emails” sometimes mean a key element is overlooked, and sometimes an assignment fails to appear on gameday.

If you go the one-planner-route, consider the ease of collecting money with WePay.com (they are also big BC fans, by the way.)

So, I think you’re all set for football season 2010!  May your tailgate celebrations be beyond memorable, and may your team have a winning streak or two :)

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Salted Caramel.net offers additional information about the company as well as the option to purchase their Tailgate Package and other products.  Use our offer code FBFAN2010for 10% your Tailgate Package purchase!